J&W Novelty Toys & Bucket Hats

J&W Novelty Toys & Bucket Hats: Shopify ecommerce website

Shopify store for an East Belfast toy and bucket hat retailer, with more than 500 products uploaded, local SEO landing pages and ongoing SEO and maintenance.

Project type

Shopify Websites / Ecommerce Websites

Platform

Shopify

Sector

Novelty toys and accessories retail, Belfast

Services

Shopify, SEO, Maintenance

Ongoing services

SEO, Maintenance

Links

View the website

The issue

William had an established local shop and wanted to sell beyond the counter. A basic brochure site would not do: the business needed a proper ecommerce platform that could handle a large, changing catalogue of toys, collectibles, seasonal lines and bucket hats.

Our scope

Shopify store design and build, upload of 500+ products with collections and metadata, Belfast and Northern Ireland SEO, then ongoing SEO and maintenance.

The solution

We built a Shopify store with clear collections for bucket hats, novelty toys, seasonal stock and clearance, uploaded and organised more than 500 products, and set up secure checkout and free delivery messaging. Local landing pages target searches across Northern Ireland, and we continue to look after the store and its search visibility.

Results

J&W has achieved position-one Google rankings for several targeted search terms (reported by Juggernaut from campaign tracking, 2026), and the business now sells to customers well beyond the shop.

Need something similar?

Tell us about your business and what you need the website or app to do. We will come back with questions and a fixed price, not a sales pitch.

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Gary Heasley

Stephen has kept me up to date every step of the way as they rebuilt my website. Very reasonable and transparent pricing. Support is excellent too. Highly recommended 👍🏻

Zeal Tax

Stephen and the team at Juggernaut couldn’t be more helpful. Nothing is too much trouble and their knowledge and expertise are invaluable. They have helped us get our website and Google adverts where we need them to be to increase lead generation and conversion. Without their specialist skills, we wouldn’t have known where to start! Couldn’t recommend them higher.

Elaine Smyth

Stephen has been a wee friend of mine on LinkedIn for years… starting my own business in December there, in great timing he reached out. I watched him over the years work an employed job to acing it on his own. Since he reached out he rescued me from the pain of computers that I cannot relate to and helped not only build a beautiful because but aid in building my business. He’s been a friend, a wealth of knowledge and a constant support. I couldn’t recommend a better person for the job!! Thanks my wee pall

Graham Burden

Stephen and the team at Juggernaut have built me a new site for my PAT Testing business. From start to finish the service has been second to none. Great comms I was kept in the loop and asked before they made any major decisions. The site went on there system so I could see the layout and ask for any changes which were carried out with ease. Very happy with the site and I highly recommend them.

Kev Chesters

Such a simple and smooth process. Fantastic communication throughout. Responsive and excellent service.

Sammi

After a very stressful and difficult experience with the first build of my website, Juggernaut Technologies completely restored my faith in the industry. From the very beginning, the team took the time to truly understand my vision, my business, and most importantly, my customers. They didn’t just build a website — they created a platform that feels perfectly aligned with Branded by Sammi and exactly what I needed to move the business forward. Nothing was ever too much trouble, and their communication throughout was exceptional. I was kept updated every step of the way, and for the first time in this process, I felt genuinely valued as a customer and listened to. Their attention to detail, patience, and commitment to getting everything right really stood out. I’m so grateful for their support and couldn’t be happier with the final result. I would highly recommend Juggernaut Technologies to anyone looking for a team that genuinely cares and delivers outstanding results.

Pip Doherty

Super helpful service, always quick response when you need something done. Efficient and professional. Many thanks for your service.

SafeSite Companion

Stephen and his team at Juggernaut helped bring my idea to life with a fantastic app and piece of software. The software is the first of its kind in the traffic management industry, and helped us win two national highway awards in the first two weeks of launching. Cant recommend them enough.

Matthew Lewis

Stephen and the team helped me get my website up and running and also helped me with my Google Business profile as well as Setting up Google search console which I had no clue how to do and was so easy to work with them from day one. Multiple calls with Stephen and he broken it all down to make things easy to understand from the beginning. I have now began working with them on SEO and already ranking on the 1st page for some key words and now we are undertaking PPC with them. They have even got me ranking in AI prompts which we have already had leads /clients from. I couldn't thank the team at Juggernaut enough and would highly recommend them even if you have a modest budget.

William Tinsley

Stephen and the team at Juggernaut Technologies have been brilliant from start to finish. They built our Shopify website in around a month and uploaded over 500 products, making the whole process much easier than we expected. What impressed me most was how hands-on they were. They came into the shop, helped with product photos, and gave us honest advice on what would and wouldn't work online. They now manage our website and SEO, and it's great knowing everything is being looked after properly. A big thank you to Stephen, Vinny and Rohit for all their hard work and support. I'd happily recommend Juggernaut Technologies to anyone looking for a website or help growing their online presence. William Tinsley J&W Novelty Toys & Bucket Hats

J&W Novelty Toys & Bucket Hats